Pharrell Creates World’s First 24-Hour Video, ‘Happy’

(Interscope Records)

(Interscope Records)

For Pharrell’s new song “Happy,” off the Despicable Me 2 soundtrack, he decided to do something monumental. He decided to make the world’s first 24-hour video… for a four-minute song.

The series of clips, which are playing on an all-day loop via 24hoursofhappy.com, follow different characters as they clap, sing and dance along to the song’s infectious beat.

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