How Rick Ross Became Super Bowl Wing Man
While advertisers shelled out big money for Super Bowl commercials designed to whet your appetite for fast food and more, Rick Ross hawked his chicken wings via Twitter.
Ross, who is an owner of several Wingstop franchises, asked his nearly 3 million Twitter followers to try his wings for the Super Bowl.
“Cater your Super Bowl XLVII party with the #1 wings in the nation @wingstopmemphis @wingstoppoplar @wingstopcutler #TheWingExperts,” the Bawse Tweeted on Friday (February 1).
The next day when GQ Tweeted a list of chicken wing recipes compiled from celebrity chefs, Ross offered a simpler solution.
“Order @wingstop #LemonPepper,” he tweeted at the magazine.
Ross, who has already owned a Wingstop in Tennessee, opened another in Miami last October.
“Miami is my hometown and I want to share my favorite wings with one of my favorite cities,” Ross said in a press statement. “This is a hot spot, and the crew is in place and ready to continue serving wings.”
Rick Ross recently made news for crashing his car after being shot at while driving home from a Miami club on his birthday. He has received death threats, which have been captured on video, by individuals claiming to be a part of the Gangster’s Disciples gang.
–Erik Parker, CBS Local